Jennifer Lopez recently featured in a brand new modeling campaign, which was revealed early on Monday morning. The 53-year-old singer, famous for songs like “Let’s Get Loud,” showcased vibrant and elegant lingerie for the prestigious Italian label, Intimissimi.

In the pictures, the talented wife of Ben Affleck showed off her sculpted abs in stunning fuchsia, cobalt blue, and cherry red bras and panties from the brand’s spring collection. She also modeled a luxurious satin robe and comfortable pajama sets that elegantly draped over her figure as she strolled around a home setting.

Jennifer’s iconic long, highlighted hair cascaded around her as she sported a flawless makeup look with mauve hues and glossy lips. The superstar, set to release her new album “This Is me… Now,” was appointed as the brand’s global ambassador in September 2022, following in the footsteps of Sarah Jessica Parker from “Sex And The City.”

Woman in red: Jennifer Lopez starred in a new promotional campaign at the beginning of the week.

In her home, the 53-year-old singer, famous for songs like Let’s Get Loud, modeled colorful lingerie for the well-known Italian brand, Intimissimi. Lopez showcased various sets of the brand’s newest undergarments in a classy manner while posing at home. In one photo, the star of Monster-in-Law relaxed on the floor, wearing a red bra and white pajama bottoms, revealing a tattoo on her ribs. A rust-colored book rested casually beside her on the carpet. Changing up the scene, the Grammy-winning artist was later captured on a beige couch in a stunning fuchsia outfit, striking a glamorous pose with her arm above her head and her feet resting on the back of the sofa.

Jenny looked absolutely stunning as she lounged comfortably in a cozy wicker chair, displaying her exquisite lingerie collection. Her legs took center stage as she added a touch of sophistication by pairing her outfit with stylish heels, sitting gracefully on a rustic wooden table.

Filled with joy and confidence, Ben Affleck’s partner confidently flaunted her well-defined midsection in colorful fuchsia, cobalt blue, and cherry red lingerie sets from a popular fashion brand.

With her legs propped up, the lead actress of Shotgun Wedding lounged in a satin robe and comfy pajamas, casually sliding them off as she playfully roamed around her house.

Watch out for those long locks! Her beautiful, highlighted hair flowed gracefully, pairing perfectly with her flawless makeup in soft mauve tones. Recently, an actress from Maid In Manhattan was captured in a tranquil moment while lounging on a bed adorned with fresh white linens. Intimissimi chose to collaborate with JLo to boost their presence in the American market, which had been impacted by the challenges of the COVID-19 pandemic. Before JLo, the brand was represented by Sex And The City star Sarah Jessica Parker. Despite the difficulties brought on by the pandemic in recent years, Marcello Veronesi, the company’s general manager, remains hopeful about reviving expansion plans for the upcoming year. Intimissimi, known for its wide range of bras, panties, lingerie, camisoles, and sleepwear, sees significant potential for growth in the US market.